Our Story


Atlantean na Mara is based in the heart of the West of Ireland. We hand make all our own products using the best ingredients we can source, and all infused with our unique seaweed extract. It’s all about the ingredients.

Currently we ship to customers in Ireland and the UK. We will expand shipping to mainland Europe in the not too distant future. North America is also in our sights. We believe this will be a great market for us where over 10% of the population identify as having some Irish heritage.

As an online direct-to-customer company you won’t find our products in any shops. Instead we use a business model called Referral Marketing.  This means we depend on word of mouth to get our story out there.

So, no traditional salesforce. Instead we offer an opportunity for anyone to partner with us and share in our growth whether through network marketing, direct selling or affiliate marketing.

Right now we are looking for people who would be interested in doing just that. We have a very generous commission plan on offer with the added benefit of knowing that we plan to take the company to international markets.

We all share a great passion about Ireland, especially the west of Ireland. We believe we have a great story to tell, not just about our company and our products, but also about this island that we inhabit in the North Atlantic Ocean on the western edges of Europe.


Paul Hartery – Owner and Founder

Only the Best

Freshest Ingredients, Uncompromising Purity

We believe seaweed is one of the most overlooked natural resources on the planet. As a cosmetic ingredient, seaweed naturally cleanses and purifies the skin due to its inherent antiviral, antioxidative and moisturising properties. Packed with countless vitamins, minerals and other nutrients which are essential to healthy skin, seaweed is an ideal solution for restoring the natural balance of minerals and promoting healthy new cells.

Beneficial polysaccharides and other elements found in seaweed have been shown to reduce elastin and collagen degradation and increase moisture levels in the skin, while its anti-inflammatory properties can aid in treating skin conditions like eczema, psoriasis and acne. 

The seaweed used in our extract is sustainably hand-harvested from the wild Atlantic ocean off the West Coast of Ireland. Our unique extraction process is performed with the care and expertise required to retain the full nutritional potential of the seaweed, which is then carefully blended with organic oils and other beneficial ingredients to produce a range of invigorating and nourishing products you can use every day.


Alaria Esculenta

Alaria Esculenta contains amino acids, vitamins, minerals as well as essential fatty acids omega 3, 6 and 9. These help stimulate and maintain intercellular communication.

It helps preserve skin elasticity and suppleness by reducing elastin and collagen degradation and reinforcing the hydrolipidic barrier.

Harpoon Weed

Asparagopsis Armata

Asparagopsis Armata, also known as harpoon weed, is rich in nutrients and polysaccharide compounds which have been shown to have anti-viral and anti-inflammatory properties.

Asparagopsis Armata also has an inherent fungicide and preserving effect and is packed with powerful antioxidants which help protect the skin cells and promote growth of healthy new cells.

Red Algae


Dumontiaceae is a type of red marine algae packed with anti viral and healing properties. This extraordinary seaweed can only be harvested for a small window each year. Particularly well suited for skin ailments because of its high content of sulfated polysaccharides, which can help tighten skin and reduce elastin degradation while also ensuring the cells receive enough oxygen to remain healthy.

Irish Moss

Chondrus Crispus

Chondrus Crispus, also know as Irish moss or carrageen, is rich in vitamins and minerals and is used to soften and smooth the skin.

Containing proteins, polysaccharides, iodine, bromine and a host of other nutrients, Chondrus Crispus is one of the most nutrient dense plants on our planet.

Serrated Wrack

Fucus Serratus

Fucus Serratus, also know as serrated wrack, has been used traditionally for centuries as a skin treatment. Packed full of fucoidans, which have been shown to encourage the synthesis of new collagen. 

Fucus Serratus also fights damaging free radicals and skin ageing, reduces inflammation, helps to improve skin elasticity and provides hydration to the cells.


Laminaria Digitata

Laminaria Digitata, also known as kelp or tangleweed, contains a variety of proteins, vitamins, minerals and amino acids. Ursolic acid helps form a protective barrier on the skin, while fucose polymers act as moisturising agents.

All of these ingredients help increase hydration thereby maintaining and improving the skin’s elasticity

Our Collection

Fresh From The Irish Atlantic Ocean

The Algarythm range is Atlantean na Mara’s solution for healthy skin. Combining the best ingredients from the sea and the land, Algarythm offers outstanding levels of hydration and protection. Our unique hand-harvested seaweed extract found throughout the Algarythm range is created within hours of harvesting wild seaweeds and algae from the fresh, clean waters of the Atlantic ocean.


To retain the natural restorative qualities of the extract, we use Miron Violettglas to package our products where possible. This incredible material is scientifically proven to reduce the detrimental impact of UV light on the quality and longevity of the product, without the use of traditional chemical preservatives.

Introducing the Algarythm Range

Building Relationships

Our Opportunity

As consumer habits continue to evolve toward the convenience of online and app based shopping, one area that suffers is the relationship between the consumer and the company. Brick and mortar stores are in decline and having direct contact with the person you are buying from is becoming a thing of the past. We feel that a direct selling business model offers a unique opportunity given such conditions.


Direct selling creates an immediate and personal relationship between the consumer and the supplier, and affords the chance for us to educate the customer on the immense benefits and versatility of seaweed and our other ingredients. Customers reap all the rewards of a typical online based shop, but also have an ally to count on if there are any questions or concerns rather than having to connect with a faceless customer service rep or automated system.


If you would like to become a business partner with Atlantean na Mara on a full or part-time basis, or you would simply like some more information, please contact us on the link below or view our Business Partner Kit in the store.


Get in Touch




Atlantean Na Mara Ltd

6 Cavendish Lane
F23 DX03

E-Mail: info@atlanteannamara.com

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